In the deal
Publishing Group " Eksmo, AST has closed the acquisition of 100% shares of educational publishers " bustard ", which was stated before. In the educational direction of the Corporation Oleg Novikov Also includes 70% of the publishing house " Ventana " Count ". About that acquire is spoken by the General Director of the publishing group " Vedomosti ".
Group " Eksmo, AST " bought 61% in LLC " bustard ", 100% in LLC bustard holding
(controls the remaining 39% of the company " bustard " ), 100% in LLC " Publishing house DICK ", that is, the Group Now has full control of this Publishing house. Ex-owner of the " Great bustard "
Constantin Dragan completely out of business.
The Group also bought 70% in LLC " Publishing center " Ventana " Count ", and the rest, according to " SPARK-Interfax ", remained among the founders of the organization Konstantin Ryzhkov
(24%), Vladimir Kovalev (3%) and Sergey Harmaja (3%).
The amount of the contract was not disclosed, but the Oleg Novikov said that " the fair value of publishers currently about 5-6 EBITDA. According to the newspaper " Vedomosti ",
" Bustard " the Company could estimate approximately 2 billion rubles, and " Ventana " Count " -
approximately 1, 5 billion rubles
before beginning such an active development of the market of educational literature " Eksmo, AST " in school textbooks in practice did not earn, only the " act " was a small division of the planet of knowledge ", which was released textbooks for starting school.
Now " Planet " knowledge use " Bustard ".
The reason for the increased interest in the new direction Novikov says that as long as sales other segments literature fall, training continues to be in demand.
" We have reached a ceiling in most of the business, and tutorials for us a good opportunity to improve, " said Oleg Novikov.
according to industry media, in 2013, educational institutions and parents of schoolchildren spent on textbooks about 20 billion rubles, and each second printed in the Russian Federation, the book is a textbook.
" Bustard " and " Ventana " Count " are in the top 10 largest publishers of textbooks. Analysis Novikov, after the acquisition of new assets " Eksmo, AST will see a quarter of the market of textbooks in the country, second only to the publishing house " Education ".
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