BIKKEMBERGS Dirk (Dirk Bikkembergs)

Dirk Bikkembergs was born in Germany on Jan. 2, 1959, Mr.. In 1982, Mr.. He graduated from the Royal Academy of Fine Arts in Antwerp. His first experience with a young fashion designer was working in the various Belgian companies. In 1985 Bikkembergs received the prize 'Golden spindle' as the best young fashion designer. This helped him develop relationships with the Belgian producers, who gave Dirk the opportunity to realize his vision of men's shoes, and in 1986. He introduced his first shoe collection for men.

Soon the shoes and added a men's clothing under the name Dirk Bikkembergs Man. In January 1987, after two seasons, was presented and the first knitted model - the result of cooperation with the manufacturers of wool. In 1988 in Paris Bikkembergs first demonstrated a full collection of menswear for the summer season of 1989, all models of which, including knitted fabrics were manufactured in Italy.

And already in 1992. He began work on the female line of clothing, the basic idea of which was that the 'hard' power, not just men but women. This collection was shown in 1993. In the first show to men, women joined at the podium, wearing the same clothes, but made-to-female figure that looked not mannishly, and very feminine.

During the next five years the company has expanded its presence in the market to the possibility of alternative lines. Soon (1996) was launched male line Bikkembergs (White Label), and in 2000. - Female line Bikkembergs (White Label) and shoe line Bikkembergs Shoes - a collection designed for a wider range of buyers, more 'relaxed', with a smaller amount of design delights.

At the designer's work is strongly influenced by military style, perhaps it is because his father served in the Royal Army. Models of Dirk, even in the women's collections are always strict, and light, flowing fabrics, he often prefers the skin and the heavy solid materials. According Bikkembergsa, a man can look good in a clean white T-shirt, jeans, Levi's 501 and simple sneakers. Creating jeans under its own brand has always been his goal to which he aspired, gaining experience and preparing the necessary resources. And in the summer of 2000. exhibition Pitti Uomo in Florence, Dirk introduced a new collection - Bikkembergs Jeans and Streetwear (Red label). The focus of the jeans were G8, which he tried to give 'soul, body and history'. Just as in the case of white label, this collection is called Bikkembergs, but it is distinguished by a red tag with white letters.